Stacey Schexnayder

Director of Marketing

With over 24 years of experience, I have developed a wonderful career in professional services marketing. My expertise in marketing operations includes strategy, planning, and finance while also guiding a firm’s overall brand. I work closely with executive teams to ensure clear brand image and consistent messaging and actively participate in annual strategic planning and management committee sessions.

I currently serve as the Director of Marketing for Impetus, a commercial General Contractor, where I lead a team of talented marketing professionals. I recently managed the firm’s renaming and rebranding initiative from Palmisano LLC to Impetus and the marketing announcements of the new Nashville, Tennessee location.

While with The McDonnel Group, I led a rebranding initiative for which the firm received a national Marketing Communications Award from the Society for Marketing Professional Services (SMPS) in the Corporate Image category along with local chapter recognition in several categories. I am a founder of the SMPS SeLA Chapter, have served as Past President, and am a Hall of Fame recipient. I currently serve on the chapter’s board of directors leading the educational programming initiatives.

Prior to transitioning to the construction side of the industry, I led the marketing departments of several high-profile architectural firms. This experience provided me with an appreciation and understanding of the design perspective in the Architecture/Engineering/Construction (AEC) industry and the need to build collaborative relationships between architects and contractors.